Technology and Methods for Content Production
Master the evolving standards for small screen delivery to achieve your quality and reliability objectives in the new mobile landscape. Whether you are producing new content or converting legacy content, this accessible guide delivers the context and techniques that you need to ease your workflow.
Marcus Weise has over thirty-five years experience in the television industry. Since 2001 he has been working for the CBS Television Network at Television City in Hollywood as an A.D./Editor in the High Definition online suite preparing shows for network broadcast. As an expert in the new digital technology, he has operated in both production and post production as an Associate Director and a Technical Consultant. With the ability to organize and troubleshoot, and a background in budgeting, personnel and scheduling, he has set up new productions from the start and helped to rescue shows that have gotten off track. He has also been responsible for the design, construction, and operation of studio facilities. Technically his expertise covers design, construction, and operation of production and post production studios. His experience in production is extensive in sitcoms, variety, reality, soap operas and sports. He has long established working relationships with most of the major post production facilities in the Los Angeles area and a thorough knowledge of the current and newly emerging production and post production equipment and techniques. In association with Weynand Training in Los Angeles he has helped train personnel for ABC, CBS, NBC and FOX in the operation of production and post production facilities in Hollywood, San Francisco, and New York. He is the coauthor of How Video Works, 2nd edition (Focal Press).
Video Display Technology: From the Large Screen to the Small Screen; The Encoded Signal; Basics of Video Compression; JPEG and MPEG Compression Schemes; Audio Compression; Transmitting Digital Data; Synchronizing Digital Signals; World Standards for Transmission of Digital Data; Introduction to Cellular Technology; Compression Standards for Cell Phones and Handheld Devices; Transmission and Display Technology for the Small Screen; IPTV - Video For The Internet; Content Use and Protection; Where We Are Headed