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Producing Video Podcasts

A Guide for Media Professionals

By Richard Harrington, Mark Weiser

  1. ISBN: 9780240810294
  2. Publication Date: March 2008
  3. Format: Paperback
  4. Pages: 256
  5. Price:
    • $39.95 (USD)
    • £22.99 (GBP)
  6. Buy Direct
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Description

Put the video podcast medium to work for you and your clients with a winning formula. Know how video podcasts work and every facet of what it takes to produce a professional-quality program that will meet every criterion for success. The authors are seasoned video production pros that have been on the crest of the video podcasting wave as it has risen. With over 2500 episodes produced, they can reveal what works and what doesn't with detailed, illustrated guidance. You get the nuts and bolts of the complete process, including:

* Preproduction: budgeting guidelines, mapping your production, and working with talent
* Production: the ENG shooting style, lighting values and portability, sound, essential camera features, acquisition formats, and gear lists
* Postproduction: resources for adding music and images, motion graphics, and editing techniques
* Delivery: cost-effective hosting options, creating RSS feeds, compression, and hosting processes
* Promotion: choosing directories, promoting your program, and monetizing your podcast

Instruction and case studies go in-depth on issues unique to the podcast medium. A full-color presentation delivers tangible, inspiring examples of creative video podcasts. The companion website-www.VidPodcaster.com-provides a blog, templates, planning documents, sample clips, and state-of-the-art updates.

Author Bio

A digital video expert and a trained business professional, Rich understands both the creative and management sides of the visual communications industry. He's held such diverse jobs as directing newscasts and publishing music magazines, to managing a production department and consulting non-profit agencies. Rich graduated from Drake University School of Journalism with dual degrees in Broadcast News and Radio-Television Production. He also holds a master's degree in Project Management from Keller Graduate School of Management.
Mark merges creative talents with bottom-line realism. With extensive experience as both a videographer and producer, Mark knows how to maximize budgets, locations, and production opportunities. Mark holds a B.A. from the College of William and Mary and a Masters in Communications with a concentration in Film and Video from the American University.

Reviews

This guide is full of solid information from people who know online video and are in the trenches doing it. It's a must read for anyone who wants to produce professional video podcasts. - Jason Van Orden, podcasting consultant and author of Promoting Your Podcast


.required reading..Starting with a clear analysis of the nature and business of podcasting it covers the essentials of production and finishes with the all-important topics of delivery, RSS feeds, publishing, and hosting. - Tom Wolsky, vp editorial, National Podcasting System, www.nationalpod.com


WOW, the accumulated knowledge from 1000's of hours of planning, production, post and delivery essentials delivered in a simple, concise fashion.a professional resource manual that needs to be a part of every video production library.- Gary Adcock, digital artist and technology trainer


.not just a book about Podcasting, but a full primer on professional audio and video production and digital publishing that is lavishly illustrated and full of practical tips. - Philip Hodgetts, president and ceo, Open Television Network openTVnetwork.com

Contents

The Business Case for Podcasting; What Podcasting Is and Is Not; Pre-Production; Production: Lighting & Sound; Production: Videography; Acquiring Additional Sources; Editing Considerations; Encoding the Podcast; Hosting the Podcast; Creating the Feed; Publishing and Promoting the Feed
Companion Web site includes template planning documents, sample clips, blog